Fleur is an imaginative interiors atelier designing eccentric, playful, and customizable homewares in the heart of New Orleans. With a hand-cut edge, a splash of bold color, and a touch of the unexpected, Fleur turns the ordinary into something extraordinary. From the brand’s conception, we worked with founder, Natalie Erwin, to create the visual and verbal identity of Fleur’s whimsical world before bringing it to life with collateral, website design, and email marketing, supporting the brand from launch to this day as a design and marketing partner.
Branding, Collateral, Website Design, Art Direction & Styling, Email Marketing, Social Graphics
Logo Design: Daphne Pastard
Campaign Photography: Paul Costello, Emily Ferretti
Environmental Photography: Laura Steffan